Welcome to the Bucksense Video Tutorial. Watch and learn how to create, setup, launch and track your campaign in the Bucksense console
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How to run Rewarded Video ads
What are rewarded video ads? Rewarded video ads are unskippable, short video ads (usually 15-30 seconds long) which give users rewards ( in-app currency, premium content, gifts, game coins, etc) upon video completion. Rewarded video ads are used primarily in gaming apps but can be perfectly adapted to most genres. Rewarded video campaigns are considered […]
What is the difference between In-stream, Out-stream and In-banner video ads? How can I create Video Campaigns in the Bucksense console?
In-stream, Out-stream and in-banner are the three major types of video ads in digital advertising. In-banner video ads are a form of out-stream. They essentially are banners with videos embedded in them. They are usually available on a wide range of placements. In-stream video ads are within the video player itself and are injected into […]
Video Creatives
In this section we describe how you can create and edit video creatives to use in your campaigns. Follow these steps to add video Creatives on Bucksense: Select Video on the Creatives Tab Click on to add a video Select one of the following video ad campaign types: VAST Tag URL, VAST xml, Video Upload […]
How to create Video Campaigns
Driving engagement and brand awareness requires a compelling message with creative elements. Bucksense in-banner and in-stream videos expand the creative capabilities of standard banners to help marketers achieve their branding goals and performance KPIs. Storytelling capabilities and dynamic elements of this format allow for a more appealing ad experience that leads to higher engagement rates. […]
New Campaign List interface
The Bucksense team is always looking for solutions to be implemented, that can improve and simplify the console user experience for our customers. For this reason, we will soon be updating the console with a new look and new features for the Campaign List interface. The new List section will be renewed in functionality and […]
How to run Connected TV Campaigns
Connected TV (CTV) is a television with an inbuilt Internet functionality (IPTV/Smart TV) whose content is being consumed via apps or platforms (e.g. YouTube, Netflix, Amazon Prime Video), or via a TV which is connected to the Internet through devices, such as game consoles, Google Chromecast, Apple TV etc. The CTVs are experiencing a rapid […]
Carrier IDs
Bucksense Macros allow you to get useful information about how your ads are served in your campaigns. If you are running Ad Tag or Video campaigns on mobile devices, and, you want to pass data about user’s carrier to our system, you can easily do it, by adding the following additional Macro: %%CARRIER_ID%% This parameter needs […]
Bulk Upload
Bulk Upload feature allows you to upload a zip file of images and/or a spreadsheet of tags and automatically create Creative Assets and corresponding Creatives from each valid file in the zip files or tag in a spreadsheet. Follow these steps to upload creatives through the Bulk Upload feature in Bucksense console: Click Creatives tab […]
Optimization Rules
Optimization Rules allow you to create specific exceptions to your bids in order to increase impressions that are performing towards your KPI and to decrease/eliminate those that are not. Rules can be created to optimize campaigns beyond targeting inventory that work well, identifying placements that perform but at the same time are the best cost […]