Native ads go further than traditional media units providing an in-content experience that generates better user responses. Bucksense is connected to the major sources of native traffic and our formats integrate seamlessly into the content of Apps. We offer a wide variety of Native Ads Layouts to effectively engage your audience. See below some examples […]
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Responsive Ads
Responsive Ads are high performing, dynamic, interactive ads, developed exclusively by Bucksense. The Bucksense Creative Suite enables advertisers to easily create and serve these ads directly from the Bucksense console. Responsive ad formats allow users to take multiple paths, without ever leaving the ad unit. For example, users can: decide when they want to see […]
How to run Native Campaigns
How to create Native Campaigns First of all you need to setup your Native ad Units (see here how) Once you have added your Native ad Units, you can create your Native campaign 1. Click Offer/Campaigns Tab and select Add Campaign from the dropdown menu. Name your campaign and select the offer that it belongs […]
What is the difference between In-stream, Out-stream and In-banner video ads? How can I create Video Campaigns in the Bucksense console?
In-stream, Out-stream and in-banner are the three major types of video ads in digital advertising. In-banner video ads are a form of out-stream. They essentially are banners with videos embedded in them. They are usually available on a wide range of placements. In-stream video ads are within the video player itself and are injected into […]
Fight Fraud and Malicious Advertisers with Bucksense
Programmatic fraud and malicious behaviour has increased significantly in recent years. Because of this, Bucksense is dedicated towards providing high quality standards for our customers, taking care of publisher spaces and ensuring user safety. We closely monitor all our clients steps, from account creation, to creative approval to the launch and execution of campaigns. We […]
What traffic does Bucksense have?
As the the programmatic platform for agile marketers, Bucksense taps into more than 50 of the most important ad exchanges globally in order to make their publishers’ inventory available to our customers. This inventory can be purchased via ad campaigns set in the Bucksense console through Open auctions or Private Market Place (PMP) deals. You […]
New Campaign List interface
The Bucksense team is always looking for solutions to be implemented, that can improve and simplify the console user experience for our customers. For this reason, we will soon be updating the console with a new look and new features for the Campaign List interface. The new List section will be renewed in functionality and […]
How to run Connected TV Campaigns
Connected TV (CTV) is a television with an inbuilt Internet functionality (IPTV/Smart TV) whose content is being consumed via apps or platforms (e.g. YouTube, Netflix, Amazon Prime Video), or via a TV which is connected to the Internet through devices, such as game consoles, Google Chromecast, Apple TV etc. The CTVs are experiencing a rapid […]
Bulk Upload
Bulk Upload feature allows you to upload a zip file of images and/or a spreadsheet of tags and automatically create Creative Assets and corresponding Creatives from each valid file in the zip files or tag in a spreadsheet. Follow these steps to upload creatives through the Bulk Upload feature in Bucksense console: Click Creatives tab […]
Creative Attributes
Creative Attributes allow you to add specific targeting details to individual creatives. This flexibility allows you to overwrite the general targeting details set at the campaign/offer level. How does it work? Based on the creative type, you can set the following additional details for each creative you upload to the Bucksense console: Language Click Url/Email/SMS/Call […]